Thoughts on startup marketing, software, and technology

The Art of the Side Hustle

Published October 7, 2015 - 0 Comments
Hate Your Job-Enter the Side Hustle (1)

Recent polls show that nearly two out of every three people are not “actively engaged” with their job.

To put it bluntly…

Most of us hate our jobs.

  • We work with people we do not respect or do not respect us.
  • We work on missions that do not inspire us.
  • We work on projects that do not challenge us.

Sunday rolls around we have that feeling of dread. You are no longer a fun person to be around.

Is this how you wanted your life to be?


Time to Take Action

Between Monday and Friday — most of us spend at least half of our waking hours at work. So hating your job is a pretty seriously bad sickness.

Maybe you are better off starting your own business?

This can be relatively easy to do if you are 20 years old and still living with Mom and Dad.

But what if you are older and have bills — a mortgage, massive student loan debt or children to support.

  • Do you just stick with the job and pray it gets better?
  • Hope that your terrible boss gets fired soon?
  • Tough it out and continue to die inside a little more every day?

I have something else for you to consider.

Enter the side hustle.

What is a Side Hustle?

A side hustle is a business that you start on the side while you are still gainfully employed.

There are some great benefits to the side hustle…

  • You still have money coming in — maybe even money to help with new business expenses.
  • You still have your healthcare or other benefits that you depend on.
  • Thus you can still take care of your family financially and pay the bills.


The Hustle

Being that you did not quit your day job, you have to scramble to find time to get your side business moving ahead.

This means working in the evening, weekends, during lunch breaks, and whenever else you can fit it in. This is hard but it is just how this works.

Sure this extra work sounds like a pain in the ass, but the end goal (ultimately your happiness) is more than worth the trouble.

The Only Thing We Have to Fear is Fear Itself

This is a stupid question, but we all ask it any time we start something new.

“What if I Fail?”

People are irrationally afraid of failure and embarrassment; it is just how we are wired.

We all hate to have egg on our face, so why can I be so bold as to say this is a stupid question.

This is because even if your idea stinks and you side hustle does not earn a penny — you are still going to have positive byproducts from your venture.

Along the way you will pick up:

  • New skills
  • New contacts
  • Satisfaction of contributing something new to the universe
  • Wisdom about how business works
  • Added confidence
  • Become more of a doer (and not just a dreamer)

Looking back on my own twenty years of side hustles I had plenty of failures.

But after boiling down the failures later I can see returns on my investments.

  • The side hustle where I earned extra cash for our first home down payment.
  • The side hustle where I learned how to make mobile apps.
  • The side hustle that helped pay the bills while I took time off to be with my newborn children.

No Limits

Unlike Your Job, A Side Hustle Has Limitless Potential

My latest side hustle I had these goals in mind:

  • Complete freedom over my time and schedule
  • Ability to pick what technologies to work with
  • Control over who I work with
  • All while generating as much or more income as my high-paying job

Starting off it felt pretty unachievable and like a pie in the sky dream. But from start to finish of my side hustle, I was where I wanted to be in less than two years.

What I have accomplished has been huge for me personally, but it is nothing compared to what others have done and continue to do.

Some side hustles blossom into huge enterprises.

Here are some amazing companies that all started as side hustles:

Get started with Your Own Side Hustle?

That is it for now. I hope you have a better understanding of what a side hustle is and why it is something you should consider.

In future posts I will review the steps of a successful side hustle.

These are…

  1. Getting Started
  2. Find a Problem
  3. Carve out Time
  4. Pivot as Needed
  5. Grow Your Hustle
  6. Quit Your Job
  7. Share Your Knowledge and Inspire Others